Depending upon the client needs, DCM offers services and resources to advance NEW BUSINESS initiatives. Initiatives such as:

  • Marketing Concepts and Databases
  • Executing Launch of New Products or Services
  • Client Portal

In times like these when operational budgets and full-time resources are thin, DCM lends the horsepower and expertise to move quickly and smartly. Our founders and co-founders have been working in the mobile and online advertising space for years and along with their expertise and knowledge, DCM can supply extensive solicited databases of millions of mobile phone users, landline numbers and Email addresses.

But DCM doesn't only offer raw horsepower. DCM also provides the unique ability to come up-to-speed on complex technologies and market dynamics. With proven success within Application Servers, Content Engines, SMS Gateways, IP/Storage/Content networking and advertising web platforms, among others, the DCM team has proven the ability to quickly ramp-up and execute.  

Marketing Concepts and Databases

DCM has nearly 20 man years of experience in conducting campaigns collecting user's details via online and mobile advertising, social networking and direct marketing campaigns. This asset, along with our ability to quickly get up to speed on a client's business, technology and core competencies, makes DCM a complement to any client interested in investigating the entrance into new or emerging marketplaces.

The keys in entering any market with a new service lies within well executed market research and analysis and access to cost-effective advertising means. DCM helps our clients to develop, analyze and advertise.

  • Competitive Research
  • Customer Research
  • Market Regulations
  • Creative Concepts
  • Database access

Additionally, some market opportunities require the development of new bundles, solutions or services. The idea is to nurture and drive solutions that expand and enhance the value proposition for a service.

Executing Market Launch

Positioning, Segmentation, Targeting

DCM offers services to firms looking to ease and optimize the segmentation of customers and targeting them with the appropriate databases, advertising concepts and message contents for service launches. The key in launching any new product or service is a well organized and optimally resourced launch plan.

DCM helps our clients to develop, manage and execute all the key deliverables required for a successful launch:

  • Positioning
  • Segmentation
  • Service Marketing Launch Plans
  • Service Messaging
  • Database Segment Targeting
  • Optimisation  

Client Portal

DCM interacts with our customers through our 24/7 client portal.

The portal offers live access to our agents who help with questions, problems and inputs in regards to current and future campaigns.

Portal functionality includes:

Service management:

  • Provide direct access to DCM project and client managers via live chat and/or interaction form. PM's provide guidance in creating service plans, conduct competitive analysis, create market requirements and develop service-positioning strategy.
  • Access to successful, well developed service outlines and engage into development processes with our DCM marketing specialists. Provide cycle time reduction strategies and ensure service introduction to meet time-to-market window. Prepare service launch strategy.
  • Access to detailed information about databases used for advertising to satisfy authorities and avoid Spam allegations. Our portal allows access to all information necessary in real time.

Marketing:

  • The DCM client portal allows access to both innovative advertising concepts as well as concepts that proved to be extremely successful in different markets. These concepts are at the disposal of our clients. Once you decide which concept to evaluate, our experienced team will engage in all steps of the process - from concept market adaption to launch.
  • You will have access to layouts, mock-ups, drafts, videos and screens of successful DCM advertising campaigns. Upon selection we will work with you on a market ready campaign for your target market.
  • Access to extensive reporting to monitor campaign performance, ensure success improvement and increased customer satisfaction.